By Mona Chung

China has become a synonym for future business growth. It is the business nirvana of the 21st century. It is the place to be. Companies are scrambling to get a share of the action. Not a day passes without some company making an announcement of an investment in their future which involves China.

Their reason for this scramble is the expectation of gaining vast increases in shareholder value. Reported performance would suggest that these expectations are difficult to realise. Anecdotal evidence would suggest that decreases in shareholder value rather than increases in shareholder value should be the expectation. Why is this? One reason for this is poor marketing performance. Comparing companies that have been successful with those that have not suggests that better preparation directed at understanding the market context, marketing operating requirements (this includes marketing management) and their surrounding culture would have seen fewer red faces at senior management level and less red ink at shareholder level. Read the rest of “Marketing-China and Getting it Right” or post a comment

By Ernie Tadla

This is the story of an entrepreneur building a profitable business by beating all the global big guys.
 
Dan Mintz was born and raised in Brooklyn, and was the youngest person to be accepted into the New York Academy of Performing Arts. He started in the movie business as a student extra in the movie Fame. He went to Los Angeles where he furthered his education and experience in film production and created good connections with some of the major movie studios.

In the early ’90s, he went to China to set up a joint venture for a major movie studio. This was shortly after the Tiananmen Square fiasco and the climate for partnerships with American firms was cold, if not frozen, particularly with the Ministry of Culture, which would have to be involved. Read the rest of “A China Success Story: Dan Mintz and DMG” or post a comment

By Doing Business Team – Worldbank Group

This table summarizes the procedures and costs associated with setting up a business in China.

STANDARDIZED COMPANY
Legal Form: Limited Liability Company
City: Shanghai

Registration Requirements: Read the rest of “Starting a Business in China” or post a comment

Conquering the Chinese market is not easy. Fortunately there are many organizations that have the knowledge and experience to guide you in making your first steps on strange soil as successful as possible. One of these organizations is the Benelux Chamber of Commerce. China Success Stories trotted to the office of this Chamber of Commerce to speak with the General Manager, Helmy Koolen.

The Benelux Chamber of Commerce (or BenCham, as they call themselves) arose out of a merger between the Dutch Business Association and the Belgian Luxembourg Business Association in China. “In 2001 the Benelux Chamber of Commerce started a chapter in Shanghai and in November 2004 we opened a chapter in Beijing. At this moment we have over 550 members. We therefore are strong representatives of the Benelux community in Beijing and Shanghai. The BenCham offers three sorts of activities: Read the rest of “China jump-start” or post a comment

By Zhong Yi, Liu Fei

1. What business forms for foreign investors to develop activities in China
(1) Forms of enterprise
ⅰ Chinese-Foreign Equity Joint Ventures,
ⅱ Chinese-Foreign Contractual Joint Ventures
ⅲ Foreign Capital Enterprises. Read the rest of “Summary of the Registration for Foreign-Invested Enterprises in China” or post a comment