従ってgweiloは空気中国飛行で得た。
それは私が平面の唯一の非中国人だったことをようである。
文化衝撃はそこに始まった。 飛行の空気中国は飛行カナダ航空のようではない。 私達は取り除いたまで許可されるのための私達の西部の慰めを取り、実際に私達にあるものが認めない。 これは私のためのよく、漸進的な最初の段階の紹介だった。 私達がここにに使用される取り、3つのノッチの下のたたきなさいすべてを。 スペース、サービス、質かどうか洗面所、座席、または食糧。 私は苦しまなかったが、私が農場の国のいとこを訪問することを行っている都市人のようだったことに意識した。 私は開発された社会から成長の社会に行っていた。 それらは私達に追いつくことを試みて、していたすばらしい仕事を、…
Ernie Tadla著
従ってgweiloは空気中国飛行で得た。 それは私が平面の唯一の非中国人だったことをようである。 文化衝撃はそこに始まった。 飛行の空気中国は飛行カナダ航空のようではない。 私達は取り除いたまで許可されるのための私達の西部の慰めを取り、実際に私達にあるものが認めない。 これは私のためのよく、漸進的な最初の段階の紹介だった。
私達がここにに使用される取り、3つのノッチの下のたたきなさいすべてを。 Space, service, quality whether washrooms, seating, or food. I did not suffer, but realized that I was like a city guy going to visit country cousins on the farm. I was going from a developed society to a developing society. They were trying to catch up with us, and doing a great job, but were not there yet.
Alone with my thoughts, I wondered and worried. What was I getting myself into? The pangs of being alone were deep. It would be four months before Lovy would join me. Without her at my side, I was at the mercy of others and my own mental meanderings. Would Dan and his partners, Wu Bing and Peter, accept me? Would the Chinese staff accept me? How would I order things since I didn’t know the language? Would I succeed? How would I begin? What would I do?
Then the “what ifs” started. What if they don’t accept me? What if I don’t succeed? What if? What if?
Read the rest of “China Chapter Three: First impressions” or post a comment
The idea of commissioning market research in China is daunting to most Western companies. It’s a country of over 1.3 billion people with 200 dialects and 57 ethnic groups. To compound the problem, China is not homogeneous. The larger cities contain educated, Internet-savvy people who earn incomes comparable to U.S. citizens. On the other end of the spectrum, there are people living in villages who survive on $400 a year. If you ask a survey question to both groups, you are likely to get vastly different answers.
Read the rest of “Develop your social capital” or post a comment >>
Getting started with market research in China
By Benny Huang
The idea of commissioning market research in China is daunting to most Western companies. It’s a country of over 1.3 billion people with 200 dialects and 57 ethnic groups. To compound the problem, China is not homogeneous. The larger cities contain educated, Internet-savvy people who earn incomes comparable to U.S. citizens. On the other end of the spectrum, there are people living in villages who survive on $400 a year. If you ask a survey question to both groups, you are likely to get vastly different answers.
The first task is to pick your market segment. If you only want information about consumers in tier-one cities such as Shanghai or Beijing, then your task becomes easier. All forms of data collection are available when researching in top-tier cities, whether it’s online surveys or face-to-face interviews. The task becomes more difficult if you want to learn about the rural population. Read the rest of “Develop your social capital” or post a comment
After twenty-five years of management experience with Johnson & Johnson (J&J), Bristol Myers-Squibb and Quadra Logic Technologies, (QLT), I became a “corporate refugee,” a middle-aged, middle manager who was downsized in the recession of the ’80s. There were thousands of us walking around in a daze. After years of education and successful corporate performance, we were out on the streets.
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