당신은 중국에서 나무로 되는 젓가락의 이상의 45십억개 쌍이 생성한ㄴ다는 것을 알았는가? 이것은 대략 25백만그루의 나무를 요구한다. 매년. 저것은 중국 정부가 현재 대중음식점에 있는 non-disposable 젓가락을 승진시키는 것을 시도하는지 왜 이다. 중국이 이 특정한 노력에 성공한ㄴ다는 것을 희망하자. 젓가락으로 먹기를 위해 많은 재미는 일 수 있다. 특히 당신이 어떻게 알고 있을 때, 이 지시 영상이 설명하기 때문에. 반드시: 이것을 집에서 시도하십시오!
중국에 있는 시장 조사 위임의 아이디어는 대부분의 서쪽 회사에게 위협한다. 200의 방언을 가진 1.3 10억명의 사람들 이상 및 57명의 인종 그룹의 국가이다. 문제를 복잡하게 하기 위하여는, 중국은 균질 이지 않는다. 큰 도시는 미국에 대등한 소득을 버는 교양있고는, 인터넷 잘 아는 사람들을 포함한다. 시민. 스펙트럼의 다른 끝에, 일년에 $400에 살아나는 마을에서 살아 사람들이 있다. 당신이 두 그룹 전부 조사 질문을 질문하는 경우에는, 당신은 광막하게 다른 응답을 얻게 할 것 같다.
중국에 있는 시장 조사로 시작
benny Huang의
The idea of commissioning market research in China is daunting to most Western companies. It’s a country of over 1.3 billion people with 200 dialects and 57 ethnic groups. To compound the problem, China is not homogeneous. The larger cities contain educated, Internet-savvy people who earn incomes comparable to U.S. citizens. On the other end of the spectrum, there are people living in villages who survive on $400 a year. If you ask a survey question to both groups, you are likely to get vastly different answers.
The first task is to pick your market segment. If you only want information about consumers in tier-one cities such as Shanghai or Beijing, then your task becomes easier. All forms of data collection are available when researching in top-tier cities, whether it’s online surveys or face-to-face interviews. The task becomes more difficult if you want to learn about the rural population. Read the rest of “Develop your social capital” or post a comment
By Hubert Hopkins
1. The traditional Chinese “handshake” consists of interlocking the fingers, waving them up and down several times. This greeting is rarely used today (except during festivals, weddings and birthdays of the elderly), instead using the Western-style handshake. A slight bow should often accompanies the handshake, but do not bow from the waist in the style of the Japanese. The Chinese prefer a gentler handshake than the firm grip expected in Western cultures. Physical contact other than a handshake is highly discouraged unless you know someone quite well.
2. Chinese names are “reversed” from Western names. The surname is said first and then the given name. For example, Bruce Lee’s name in Cantonese is Lee Siu Lung. Lee is his surname and spoken first, and the given name (Little Dragon) is spoken second.
Professional, social, and family titles always follow the name as well. Dr. Wong would be Huang Yi Sheng (Huang Doctor). Likewise, Xiansheng (Mr.) and Taitai (Mrs.) are said after the surname. Never call someone by only his last name, and unless specifically asked, do not call someone by his first name; always address your Chinese associates by their surname followed by their title. Also, never address anyone as “Comrade.” Read the rest of “Top 10 Chinese Business Culture "Dos" and "Don'ts"” or post a comment
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