By Dylan Blankenship

“Private label products or services are typically those manufactured or provided by one company for offer under another company’s brand.” –Wikipedia. This is the name of the game for China and for the most part, the products you buy here in the United States are not really manufactured by the name on the label. In some instances most of the big box or clothing stores you frequent have an inventory almost entirely made up of their own products under their own brand or multiple unaffiliated brands. This is not just a game for the big boys, this can be accomplished with the same everyday products under your own company’s label. Welcome to the club, we are about to pull back the curtain to reveal what you need to know in developing your own private labeled line of products.

Take notice that every manufacturer has its own guidelines, requirements and procedures for producing a private label product. Not all manufacturers offer this service or have the capability to laser-etch/carve logos etc. The first step is to source the product you like and then follow-up with the manufacturer opening a dialog about private label opportunities.

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In the aftermath of the recent recalls of tainted and toxic China-made products, more than a few have speculated that manufacturers who have outsourced production operations there are no doubt rethinking their sourcing strategies and quality control processes, and, if some of the, shall we say, ‘more aggressive’ pundits are to be believed, even rethinking their continued presence there altogether. However, according to the results of a proprietary survey just completed by the smart cube, the pundits appear to be very much mistaken.

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By Omer Abdullah

In the aftermath of the recent recalls of tainted and toxic China-made products, more than a few have speculated that manufacturers who have outsourced production operations there are no doubt rethinking their sourcing strategies and quality control processes, and, if some of the, shall we say, ‘more aggressive’ pundits are to be believed, even rethinking their continued presence there altogether. However, according to the results of a proprietary survey just completed by the smart cube, the pundits appear to be very much mistaken.

In fact, the majority of manufacturers surveyed are confident their supply chains are more than adequately secure to ensure the safety of their products. Indeed, nearly 80% of respondents (all of whom were manufacturers who currently manufactured their products in China) reported that they felt no need to review their supply chain activities in the wake of the well-publicized toy and toothpaste recalls. Further, these global manufacturers believe that the recent recall issues, while serious, are aberrations and not symptomatic of some more fundamental issue inherent within Chinese manufacturing. They appear to be on solid ground, as Mattel itself has apologized for initially putting the blame on its Chinese suppliers.
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