Часть iий: Роскошные тавра и розничный участок в Китае
Забоиной Debnam & Джордж Svinos, KPMG
Fкомпании oreign делят интерес в выстукивать в рынок Китая роскошный. На статистик показано not only что число состоятельных людей растет быстро в Китае, но что их готовность потратить на деталях больш-билета находится также на подъеме, управляемом аппетитом для состояния также, как комфорты и запутывания роскошных продуктов.
Экономия Китая выросла 10.3 процента в первая четверти 2006 от года более раньше, настигая Королевств для того чтобы стать экономией мира четвертой самой большой. Согласно предварительному оцениванию национальной конторой статистик в Китае, GDP Китая в первой половине 2006 было RMB 9.144 триллион, увеличение год-на-года 10.9 процентов. Полные розничные продажи товаров широкого потребления для первой половины 2006 также испытанный значительно рост, достигая RMB 3.644 триллион, подъем год-на-года 13.3 процентов. Обще, розничные продажи Китая поднимали на их самую быструю побежку по мере того как увеличивая доходы пришпоривают трату на автомобилях, мебели и electronics.(4) Прочитайте остальнои «роскошных тавр в Китае» или вывесьте комментарий
The Bora launch was the most successful new car launch in China’s automotive history. FAW/VW couldn’t make them fast enough.
The Germans, still hurting over not getting their advertising agency, were really smarting because DMG was not following their global policy for advertising and marketing style and format. Yet, sales were phenomenal…
Did you know that in China more than 45 billion pairs of wooden chopsticks are produced? This requires about 25 million trees. Yearly. That is why the Chinese government currently tries to promote non-disposable chopsticks in restaurants. Let’s hope China succeeds in this particular effort. For eating with chopsticks can be a lot of fun. Especially when you know how, as this instruction video demonstrates. By all means: do try this at home!
Many U.S. small businesses are missing the boat when it comes to China
By Geoff Light
In recent years, China’s strong middle class has attracted attention from businesses worldwide. Boston Consulting Group (BCG) estimates that there are 25 to 30 million middle-class households in China. BCG also notes that these households don’t seem to be losing momentum. Since 1999, middle-class households have accounted for a steady 36.6 percent of China’s wealth*. If American companies are poised to reach these consumers, both businesses and the U.S. economy will have a lot to gain.
Large, American corporations – such as Wal-Mart and Starbucks – paved the way for other U.S. companies to sell products in China. Most recently, high-end fashion retailers have set up shops in the country. American Fashion Designer Marc Jacobs, for example, has almost the same amount of Marc by Marc Jacobs stores in China as he does in the United States. Read the rest of “Made in America is Hot in China… So Where is Everybody?” or post a comment
China’s growing population of over 1.3 billion potential consumers, coupled with their rapidly growing disposable income, is becoming a huge marketplace for products protected by intellectual property laws (IP). The disposable income of Beijing urban residents reached 17,653 yuan per capita (over $2,200 USD) in 2005. China has also become one of the world’s main manufacturing bases for products protected by IP laws. Further, China’s GDP reached over $8 trillion (USD) in 2005, based on…
