Han convencido los líderes de negocio detrás de muchas de las marcas de fábrica principales del mundo de largo de las ventajas de la divulgación del sustainability.

los 80% de las 15 marcas de fábrica globales superiores de la semana del negocio publican los informes del sustainability basados en la iniciativa de divulgación global Sustainability que divulga pautas, y más de 1000 organizaciones han declarado su adopción voluntaria de las pautas por todo el mundo. El caso es diferente en China en donde la mayoría de compañías no ha oído hablar de…

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Por la colina de Katherine Miles

Han convencido los líderes de negocio detrás de muchas de las marcas de fábrica principales del mundo de largo de las ventajas de la divulgación del sustainability.

los 80% de las 15 marcas de fábrica globales superiores de la semana del negocio publican los informes del sustainability basados en la iniciativa de divulgación global Sustainability que divulga pautas, y más de 1000 organizaciones han declarado su adopción voluntaria de las pautas por todo el mundo. El caso es diferente en China en donde la mayoría de compañías no ha oído hablar del concepto, no entiende sus ventajas, y todavía no las sabe ciertamente sobre las pautas de GRI. Pero las cosas están cambiando. China, famosa por sus exportaciones, ha importado recientemente la idea.

La divulgación de Sustainability es relativamente una nueva noción para los negocios. It is sometimes also called triple bottom line, non-financial, or corporate social responsibility reporting and it refers to organizations formally disclosing information on their social, environmental and economic performance. Read the rest of “Sustainability Reporting: China’s Latest Import” or post a comment

Moving to China is a big challenge. Who is going to advise you on whether to rent or buy a house, how to build a network, and where to find the chamber of commerce? Colin Friedman has been in China since 1998 and knows all about these things. For two and a half years now, he has been running his own company – China Expert International Ltd – in what he calls ‘getting people started’: helping you utilize your expertise to the best in China.

Know the Market
Informing yourself before moving to a different country seems logical. However Colin Friedman has met many expats and companies that have failed in their preparation. Especially in the sectors where technology is involved: “They are bringing their high-quality products to a society that is prepared to accept ‘good enough’, rather than state-of-the-art. A country in which the average income is so low that people simply do not have a disposable income. Of course, in time they will be Read the rest of “Ask Colin Friedman for China Expert advice” or post a comment

Sam Flemming’s first experience with China is with a sino-American software company, where he trains Chinese employees for a life in the United States. A few years later Flemming, totally at ease in public relations and corporate communication, starts his own company: Internet Research for American companies. His source of inspiration? The unprecedented publicity that companies and their products enjoy on Internet forums and blogs. “This is a big thing. It’s not just thousands of messages, it’s tens of millions. Written by real people, sharing real experiences about real brands, products and services.” Together with his Chinese co-founder and a team of what he prefers to call ‘Internet Word of Mouth Analysts’, Flemming now runs CIC, a company specialized in providing research and consulting based on consumer talk on BBSs and blogs. We’re eager to ask for his experiences.

“Of course, being a pioneer is always a challenge. There are no manuals, no models, nothing about this industry. We can only rely on our experience and knowledge. The government here in Shanghai is always very supportive though towards new initiatives, towards anyone who creates new jobs. We’ve had nothing but good experiences. And there’s also a great advantage in pioneering: the fact that we’re developing by every step we take, means that we are Read the rest of “American Dream in China” or post a comment

You are young, ambitious and up for a new challenge. Looking for a dazzling internship in an ultramodern city in the country with the fastest growing economy in the world, there’s just no getting around Shanghai. But where to start? How to get in contact with reliable companies? Since January 2007 the answer to all of your questions is called: 2-Shanghai!

Lonneke de Greef and Michael Douglas decided to leave the Netherlands to start a company in China. “We saw many requests on the Internet from students who would like to go to China. At the moment China really is one of the most favourite countries for aspiring interns, and in particular Shanghai is very popular. China has a great demand for them too. Reason enough for us to establish ourselves in Shanghai to launch Read the rest of “Go 2-Shanghai” or post a comment