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Maximizing ProfitIt is believed that China offers unprecedented possibilities for economic success in any sector. The country has a large well-educated population and employees work hard against competitive salaries. Roaring stories about business success follow one after another. City-life has improved dramatically and consumption is, after 20 years non-stop economic growth, still buoyant.

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Marketing and Selling to Chinese Businesses - Part 1

June 13th, 2008 by China Business Success Stories

Marketing and Selling to Chinese Businesses - Part 1The question of how to market and sell to companies based in China is one that is debated endlessly by foreign companies seeking to profit from the huge potential of the country. Views expressed by businesspeople claiming to know the secret of success in China vary wildly, from those (generally newcomers) who say that marketing and selling in China is ¡®just like home¡¯ through to those ¡¦

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Business to Business Market Research in China – Part II

May 29th, 2008 by China Business Success Stories

Business to Business Market Research in China - Part IIData collection in China is an area around which a number of ¡®urban myths¡¯ have developed. The most common of these is the statement that Chinese people (businesspeople or consumers) are unwilling to provide information over the telephone, and that face-to-face interviews are necessary in the majority of cases.

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