El mercado chino ha sido un mercado altamente por todo el mundo preferido para muchas organizaciones en los últimos veinte años. Sin embargo, no es un mercado fácil a penetrar. Las compañías australianas están entre esos europeos y americanos que han estado abordando el mercado con pequeños resultados positivos. Una razón primaria es que no aprecian el papel y el impacto importantes de la cultura china.
Aunque los tiempos modernos son ascendentes catching rápidamente dentro de las ciudades de China, entender las raíces de esta cultura antigua y compleja es esencial al hacer negocio allí. En la parte II de `que hace negocio en las tomas de China' Nannette Ripmeester una mirada más cercana en algunos de los matices culturales sus expats en la necesidad de China de estar enterado de.
Lea el resto del “negocio acertado en China” o fije un comentario >>
China se ha convertido en un sinónimo para el crecimiento futuro del negocio. Es el nirvana del negocio del siglo XXI.
It is the place to be. Companies are scrambling to get a share of the action. Not a day passes without some company making an announcement of an investment in their future which involves China.
Their reason for this scramble is the expectation of gaining vast increases in shareholder value. Reported performance would suggest that these expectations are difficult to realise.
Read the rest of “Marketing-China and Getting it Right” or post a comment >>
By David Dayton
Every now and again the real truth comes out. Once while I was in grad school (at the now infamous NIU) writing my thesis on Thai/Chinese Corporate Culture my thesis advisor broke her academic façade and turned to me and said, “It’s all just B.S. isn’t it? I mean, it’s all just bribery, no matter what we call it, right?” She then went back into her academic mode and continued talking about “gift giving” and we never talked about “bribery” again.
Now, without betraying my Anthropological roots, I have to say this: the truth is that business in China is just like business anywhere else. Yes there are some things about the system that make it different from anywhere else too, but those traits are not, I don’t think, non-existent in other business cultures. Read the rest of “Inside Chinese Business–Book Review” or post a comment
For most foreigners, networking with Chinese can be a little tough. Well, thanks to a question we posted on LinkedIn Answers, we’re hoping to make things a little clearer. In brief:
They’re not that different
People often get so caught up in the differences that they fail to see the similarities between Chinese and western cultures. Just be yourself and don’t worry …
Read the rest of “What the Chinese Want You to Know about Networking” or post a comment >>
 |  |  |  |  |  |  |
 |  |  |  |  |
