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打破僵局: 在集體議價和合同過程中促進工作者介入
警告對中國經理: 在箱子外面認為可能得到雜亂
Just before Chinese New Year, I was in a Shanghai sales meeting where the owner of a European company was discussing post-holiday sales projections. The talk was all “new, innovative, out of the box”, but the walk was all about doing the same old thing only bigger and/or cheaper. I’ve been to this rodeo before. Some of the expensive new marketing initiatives put into place 6 months ago were about to whither and die.
An outstanding successful executive in North America, not in China
The Bora launch was the most successful new car launch in China’s automotive history. FAW/VW couldn’t make them fast enough.
The Germans, still hurting over not getting their advertising agency, were really smarting because DMG was not following their global policy for advertising and marketing style and format. Yet, sales were phenomenal…
China is expanding its global economic Empire
“Going out. Going global” has long been the rally cry for the China government’s encouragement of developing competitive positions. It’s a key express policy.
No, we’re not talking about the Olympics here; “Going Global” means economics and enterprise.
And China means business for the UK.
The lesson is that the key to success in these business Olympics is not a…
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