By Ron Cune由Ron cune

In Europe most enterprises are highly specialized with a strong focus on their core business. 在歐洲的大部分企業是高度專業化的具有強烈專注於他們的核心業務。 Their market position and its core-competences are frequently monitored. 其市場地位和其核心能力的經常監測。 In strategic reports terms like: ‘core business’, ‘specialization’, ‘focus’ etc. are hard to avoid. 在戰略報告的條款，例如： '核心業務' ， '專業化' ， '焦點 ' 等都是難以避免的。

Finding this kind of highly developed core-competence approach in Mainland Chinese companies is more the exception than the rule.發現這種高度發達的核心競爭力的做法，在中國大陸的公司更是例外比規則。 Chinese designers and builders of sophisticated yachts can also be trading in rubber for car tiers at the same time.中國的設計師和建設者，先進的遊艇也可以買賣在橡膠汽車兩層在同一時間內。 A well-known large transportation enterprise is into futures trading in Shanghai, manages real-estate and produces generic medicines.一家知名的大型運輸企業，是進入期貨買賣在上海，管理，房地產和生產非專利藥品。 This kind of branch diversification is considered normal in China.這種科的多樣化被認為是正常的在中國。

Many foreign entrepreneurs feel uncomfortable doing business with companies which are seemingly missing lack of focus.許多外國企業家感到不舒服做生意的公司似乎失踪缺乏重心。 We value clear-cut specialization as sign of quality and professionalism.我們的價值，旗幟鮮明，專業化為標誌的質素和專業水平。

Because of the rapidly changing economic environment, Chinese enterprises target on fast expansion and economy of scales.因為瞬息萬變的經濟環境下，中國企業的目標快速擴張和經濟規模。 The business focus is not at the core-business; the business focus is on the positive result on the consolidated profit and loses overview.業務重點是不是在核心業務;業務的重點是積極的結果，對綜合利潤和失去概況。

Chinese companies see this way of entrepreneurship as a form of risk management.中國公司看到這樣的創業精神作為一種形式的風險管理。 Our European way of specialization is considered as highly dangerous.我們的歐洲方式的專業化被視為具有高度危險性。 We put all your eggs in one basket!我們把您所有的雞蛋放在一個籃子裡！

Though we are used to specialization rather than branch diversification, it is best just to investigate that part of the company that is related to your field of business, rather than being concerned about the overall strategy of the company.雖然我們是用專業化，而非科多樣化，這是最好的，只是調查的一部分，該公司是與您的領域的業務，而非關心的總體戰略，該公司。

Important is who manages which division.重要的是，誰管理，其中記名表決。 Especially at bigger companies the management structure is complex and short of transparency.特別是在大公司的管理結構是複雜的和短期的透明度。 At initial meetings, you will find that many people of different divisions join at the table.在最初的會議，你會發現很多人的不同部門一起上就座。 It won’t be really clear who is responsible for what.它不會真正清楚誰負責什麼。

Therefore, best is to prepare business meetings well, plan in advance who you really want to talk to and what you want to talk about.因此，最好是準備商務會議的好，計劃在事先誰，你真的要交談什麼，你想談談。

This just to make sure you keep focus in a non focused business surrounding這只是為了確保您保持集中在一個非集中的商業周邊

Ron Cune,羅恩cune ， DragonDancers dragondancers