By Ron Cune由Ron cune

In Europe most enterprises are highly specialized with a strong focus on their core business. 在欧洲的大部分企业是高度专业化的具有强烈专注于他们的核心业务。 Their market position and its core-competences are frequently monitored. 其市场地位和其核心能力的经常监测。 In strategic reports terms like: ‘core business’, ‘specialization’, ‘focus’ etc. are hard to avoid. 在战略报告的条款，例如： '核心业务' ， '专业化' ， '焦点 ' 等都是难以避免的。

Finding this kind of highly developed core-competence approach in Mainland Chinese companies is more the exception than the rule.发现这种高度发达的核心竞争力的做法，在中国大陆的公司更是例外比规则。 Chinese designers and builders of sophisticated yachts can also be trading in rubber for car tiers at the same time.中国的设计师和建设者，先进的游艇也可以买卖在橡胶汽车两层在同一时间内。 A well-known large transportation enterprise is into futures trading in Shanghai, manages real-estate and produces generic medicines.一家知名的大型运输企业，是进入期货买卖在上海，管理，房地产和生产非专利药品。 This kind of branch diversification is considered normal in China.这种科的多样化被认为是正常的在中国。

Many foreign entrepreneurs feel uncomfortable doing business with companies which are seemingly missing lack of focus.许多外国企业家感到不舒服做生意的公司似乎失踪缺乏重心。 We value clear-cut specialization as sign of quality and professionalism.我们的价值，旗帜鲜明，专业化为标志的质素和专业水平。

Because of the rapidly changing economic environment, Chinese enterprises target on fast expansion and economy of scales.因为瞬息万变的经济环境下，中国企业的目标快速扩张和经济规模。 The business focus is not at the core-business; the business focus is on the positive result on the consolidated profit and loses overview.业务重点是不是在核心业务;业务的重点是积极的结果，对综合利润和失去概况。

Chinese companies see this way of entrepreneurship as a form of risk management.中国公司看到这样的创业精神作为一种形式的风险管理。 Our European way of specialization is considered as highly dangerous.我们的欧洲方式的专业化被视为具有高度危险性。 We put all your eggs in one basket!我们把您所有的鸡蛋放在一个篮子里！

Though we are used to specialization rather than branch diversification, it is best just to investigate that part of the company that is related to your field of business, rather than being concerned about the overall strategy of the company.虽然我们是用专业化，而非科多样化，这是最好的，只是调查的一部分，该公司是与您的领域的业务，而非关心的总体战略，该公司。

Important is who manages which division.重要的是，谁管理，其中记名表决。 Especially at bigger companies the management structure is complex and short of transparency.特别是在大公司的管理结构是复杂的和短期的透明度。 At initial meetings, you will find that many people of different divisions join at the table.在最初的会议，你会发现很多人的不同部门一起上就座。 It won’t be really clear who is responsible for what.它不会真正清楚谁负责什么。

Therefore, best is to prepare business meetings well, plan in advance who you really want to talk to and what you want to talk about.因此，最好是准备商务会议的好，计划在事先谁，你真的要交谈什么，你想谈谈。

This just to make sure you keep focus in a non focused business surrounding这只是为了确保您保持集中在一个非集中的商业周边

Ron Cune,罗恩cune ， DragonDancers dragondancers