Business to Business Market Research in China - Part I商業對商業市場在中國的研究-第一部分
Across industries, it is noticeable that the type of research commissioned is markedly different from the situation in Europe and North America. 橫跨工業，值得注意的是，研究類型委託是明顯不同的情況，在歐洲和北美洲。 In the West, research reflects the objectives of companies operating in mature markets, who want to establish customer loyalty, achieve differentiation through branding, monitor the satisfaction of their employees, develop new concepts or segment their target audience… 在西方，研究反映了目標公司的經營，在成熟的市場，誰要建立客戶忠誠度，達到分化，通過品牌，監察滿意他們的僱員，開發新的概念或部分自己的目標受眾…
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