Beijing Olympic Sponsorship’s A Waste北京奧運贊助商的一種浪費
While massive amounts of money is being spent on marketing in the run-up to the Olympics to capture China 250 million strong emerging middle class, unfortunately most marketing campaigns are failing to deliver the results that the sponsors like Coca-Cola or Adidas were hoping for. 而大量的錢是被用在市場營銷，在運行到奧運會捕捉中國2.5億強烈新興的中產階級，最不幸的營銷活動是未能向巴勒斯坦人提供的結果是，提案國像可口可樂或阿迪達斯希望通過。 My latest piece looks at the effectiveness of Olympics sponsorship and … 我最新的作品看的成效，奧運會贊助和… …
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