What’s in a Name?

April 17th, 2008  by China Business Success Stories

What's in a name?The more I learned in China about the contrast between the way folks in the East and the West make use of their names and titles, the more fascinating it seemed, maybe because I think it implies something about the deep differences between our two cultures.

In China, one first identifies oneself in relation to the larger group, then the smaller group, then within the family, and only after that, as an individual.

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