中國現在是要做生意的一個巨大地方，但進入所有新市場有它的風險。 這採取的五步在做生意之前那裡：

1. 仔細地採摘您的產品
當幾乎產品任何類在中國，不是所有的牌子經濟或戰略感覺時可以被購買。 有大多數他們的價值的產品栓了到他們的原料內容而不是價值增加應該大概購買緊挨家。 這個模型的一個好例子是浴和廚櫃段。 碎料板和表面飾板在內閣代表大多數價值。 這些原材料經常發起於北美洲，那麼甚而與 中國人工費率以少於10%美國。 準則，內閣在家仍然花費了較少。 更好的戲劇在這個市場上是購買內閣硬件，有上限值密度。

2. 知道您的供應商
當換在中國時，您和您的供應商之間的物理和文化距離被擴大化。 As a general rule, engaging with a new supplier through their agents and representatives is only a start. To minimize the gulf and establish a productive relationship, you need to hold face-to-face meetings with members of the prospective suppliers’ management teams. It is essential to interview key executives, tour their facilities, ask for and check references.
The corporate structure and ownership of companies in China can often be murky and at times beyond comprehension. A useful start to your due diligence exercise can occur when arriving at the factory. Does the name on the sign match the name on the quotation? There may be a logical reason why it doesn’t, but it pays to find out.

3. Build a relationship steeped in communication
While most Chinese suppliers employ at least one proficient English speaker, their mother tongue remains Mandarin (and often a second Chinese dialect). There are significant culture-based differences in communications styles around the world. In China, the boldly stated response of "yes" or "no problem" often means "I acknowledge your question" or "we’ll try it once." A productive approach when meeting to review specifications, discuss scale-up plans and negotiate pricing is to proceed slowly. Speak slowly, avoid slang, jargon and contractions, and pause often to review key points. It is also useful to collaborate on a meeting summary, written on the white board before leaving the conference room. If you decide to move ahead with a new supplier, we recommend assigning a communications specialist within your organization. Learning to navigate one another’s organization chart, phone tree and mix of personalities is a daunting task, in both directions. Your communications specialist should be the go-to person, who can field all questions related to the procurement project.

4. It’s all in the terms
Special attention should be paid to commercial and shipping terms, usually referred to as "Incoterms". If you’re accustomed to doing business domestically, most often the goods are shipped EXW (Ex-Works) or FOB (Free On Board). In Asia, the range of shipping methods is much broader, as is the responsibility matrix associated with the associated terms. It’s your responsibility to understand when the title to the goods changes hands and which party is responsible for each element of the freight charges. Discuss which Incoterm is most appropriate for your company and model the costs and risks before sealing the deal.